Creative Director On Path To Partnership

June 14th, 2018

Becca Hand paradigm creative director

A Helping Hand

Paradigm is thrilled to announce that Becca Hand has been named its newest associate! The promotion puts Hand on the path to partnership here at Paradigm. Becca has been with Paradigm since 2013 and operates as our creative director -- she's the brains behind our "smart art and creative strategy."

Becca is a graduate of the University of Tennessee with additional education from the University of Memphis and Savannah College of Art & Design. Her breadth of design experience includes graphic design, interior design, and studio art.

“Becca is an amazing designer and critical thinker who is instrumental in our work. Because she has proven her capabilities, I want to reward her with opportunities to grow into a partner position.”
- Principal/Founder Charles Gaushell

Becca has led design for several branding/rebranding projects for clients including Buff City Soap, Flat Hat American Ale, Reynolds Bone & Griesbeck, and Pyros Fire Fresh Pizza. She is an experienced designer with a successful track record for helping clients grow their bottom line.

Becca will continue in her role as Creative Director and work more closely with Charles on office strategy and growth.

"I have learned so much from my time at Paradigm. We have a very supportive and strong team, which has made such a difference for me as I've been considering my future here. It's a great place to work."
- Creative Director Becca Hand